Recalls Don't Dent General Motors Sales Figures

“I think they’re doing a really good job handing a really bad situation,” said Greg Smith, chief creative officer at The VIA Agency, an advertising agency that manages brand reputations. “They’ve created this internal safety review board, which sounds good, at least on paper, and I think that’s another reason why people are willing to believe that this is a new GM. They’re behaving like a contemporary company and not trying to obfuscate.”