Our approach to PR

From results to client relationships to communications counsel, Ditto is a “better PR firm.” We believe in giving individualized attention to each account by a full team of senior level staff who are passionate about our clients’ issues and have prior experience in the clients’ industries.
Our clients are always first. Our mantra is no up-selling, no over-billing, no buzz words. We learn about your company, develop a smart, manageable strategy and execute it immediately. As a result of this approach, some call Ditto “the anti-PR agency.”


Media Relations

We generate media coverage that puts our clients in front of their target audience and positively impacts their business. We work with local, trade and national media on a daily basis. Ditto specializes in getting clients on-going, month-to-month media coverage and positioning them as leaders of industry.

Digital Marketing

Ditto and our network of partners provide an integrated digital marketing program that works hand-in-hand with your communications strategy to maximize efforts. Ditto provides counsel and resources for website creation and audits, SEO strategy and campaign execution, online advertising, as well as recruitment and audience building.

Media + Competitor Audits

Companies need to understand how they, their competitors and their industry are discussed in the press. Audits answer these questions by providing analysis of: features v. mentions, topics, sentiment, coverage by business unit, proactive outreach v. announcement, change in coverage volume over time.

Message + Media Training

Whether you are launching a product or service or looking to drive awareness, messaging makes the difference. We refine POV, craft audience specific talking points, and get clients ready for live interviews. As a result, clients deliver a message that will generate media coverage.

Op-Eds + Bylines

As a result of our knowledge of clients’ industries and our relationships with the media, Ditto has established a streamlined process and a reliable list of publications that we regularly place contributed content in. We regularly work with Fast Company, Bloomberg and CNBC.com, among others.

Social Strategy

One aspect of having a comprehensive communications campaign is digital strategy. From Facebook and Twitter to LinkedIn and influencer relations, social platforms should be utilized to build brand recognition, create market differentiation and establish POV. Ditto specializes in content creation and socialized thought leadership.



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Case Studies.


Working with Ditto isn't like having an agency, they just felt like part of our team, part of our company. Ditto actually makes PR happen. Flatiron School worked with another agency and it was just burning money. Trey pushes. I love all the emails with ideas he sends us, he wants us to be better and bigger. The Ditto team cares and is awesome at their jobs.

Avi Flombaum

Co-Founder and Dean- Flatiron School

I have known and worked with Trey Ditto for the past seven years. Trey and his team are responsive, reliable and always available to move in any direction when a story hits and expertise in the media is needed. I have found Trey to be smart, savvy and always on top of the latest topics and opportunities related to my unique area of law practice.

Carolyn Reinach Wolf, Esq.

Executive Partner- Abrams Fensterman

We’re had more contributed and earned media success this year than we’ve ever had before. The number of outlets that have been covering our work have been directly due to Ditto’s work, and really important for us in terms of positioning us within our sector, building our voice, building our brand and getting our message out there.

Maya Winkelstein

Executive Director- Open Road Alliance

I’ve worked with Trey Ditto for about ten years. We worked together on several campaigns when I was at the Hartford and I realized he was one of those guys that had a bias for action. He just gets things done, unlike a lot of PR people you come in contact with. He listens to the work requirements and just gets the work done.

David Snowden

SVP, Global Corporate Communications & Public Relations - ‎Argo Group

The Ditto team is smart, effective and delivers on a consistent basis. Stax’s thought leadership is developed via our deep domain expertise across industry sector and horizontally across business functions. Their team is really fast at absorbing the subjects, working with us on best articulation for media, and getting the dots connected.

Rafi Musher

Founder and Chief Executive Officer- Stax Global Consulting Firm

Some of the highlights of working with Ditto over the last few years have been strong business and trade press, especially the TV appearances. Team Ditto understands my point of view and they are able to successfully pitch editors and reporters to generate great stories for us as experts in financial publications and mainstream national news.

Lance Roberts

Chief Economist- Clarity Financial

The Blog.

Contact us today to learn how Ditto can help your organization reach its business goals and learn more about our capabilities.

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